

a provider of health improvement, nutrition, and fitness solutions, sought to engage the more than 15 million health plan beneficiaries who are eligible for, Silversneakers®, Prime Fitness, Wisely Well, Nutrisystem®, and other Tivity brands. DesignCoup designed and developed strategic initiatives (including direct mail, email, phone, and Web) to identify and target health plan members segmented by personas. SilverSneakers saw a double-digit increase in participation in its 16,000 fitness locations for those targeted members. DesignCoup received recognition as Best Partner of the Year.
“The DesignCoup team is a true pleasure to work with! The strategic insight they bring to the table, along with their incredibly creative design abilities are highly valued. They are fast, efficient, a joy to communicate with and always available. I can’t recommend this crew enough!”
Kim Garrett
Vice President, Strategic Growth, Tivity Health