an international franchise restaurant chain required a strategic partner to ensure brand consistency for its ongoing in-store campaigns, collateral, advertising, and promotions. DesignCoup’s nineteen-year partnership helped Wing Zone reposition itself as the go-to wing concept for ‘flavorholics’ through a major rebrand – increasing same-store sales 15 percent. Wing Zone engaged DesignCoup to manage their franchise sales strategy, digital marketing and tradeshow design.
“I've been working with DesignCoup for over 20 years! They are my true strategic and creative partners – great creative communicators, very responsive, and so easy to work with.”
Matt Friedman
CEO & Founder, Wing Zone & Matt Friedman Franchise Development